Top-searched pop culture terms of 2025 revealed by Google.
In 2025, the year’s most notable moments and cultural phenomena can be unraveled through the lens of top Google searches, providing a snapshot of public intrigue and the most talked-about figures and trends over the past twelve months. Pop culture has been particularly polarizing, as evidenced by this year’s leading search results, reflecting a blend of fascination and perplexity among the audience.
D4vd, a 20-year-old singer hailing from Queens, has emerged as the most-searched person globally and the most-searched musician in the United States. However, his notoriety stems not solely from his burgeoning music career but from a tragic incident involving the discovery of the dismembered remains of 15-year-old runaway Celeste Rivas Hernandez in the trunk of his impounded Tesla. This unsettling revelation, which surfaced as D4vd embarked on a world tour in early September, has led to him being regarded as a suspect in her apparent homicide. As of mid-November, investigations indicated that a second individual may have assisted in the dismemberment of Rivas Hernandez’s body, compounding the public’s horror and interest in the case.
In the realm of entertainment, “KPop Demon Hunters,” an animated musical that premiered on Netflix this summer, has captured significant attention. Touted as the top-searched movie in the U.S. this year, it has garnered acclaim as TIME’s Breakthrough of the Year. The film presents a unique storyline centered around a K-pop girl group that doubles as demon hunters, and features notable voice talents including Arden Cho and May Hong. The film was so well-received that it prompted a special singalong event in late October, subsequently earning a surprise nomination for a Golden Globe. The film’s catchy single, “Golden,” has also found commercial success with over 1.1 billion streams on Spotify.
Additionally, the whimsical plush toy, Labubu, has taken the third spot in the year’s search rankings. Designed by Hong Kong artist Kasing Lung, these intriguing creatures have become ubiquitous, often featured in social media influencer posts and holiday festivities, such as the Macy’s Thanksgiving Day Parade. Timed with their tenth anniversary, Labubu’s playful nature has charmed many, as collectors eagerly engage with the “blind boxes” that contain various iterations of these collectibles.
Lastly, the youthful slang term “6-7” has captured the attention of internet users, particularly among younger generations. Initially gaining traction in New York, this term has been described as viral, ambiguous, and largely devoid of a concrete meaning, further illustrating the evolving landscape of language shaped by Gen Alpha’s influences.
These diverse search trends from 2025 encapsulate a year filled with contrasting narratives, emblematic of modern society’s appetite for both entertainment and unsettling realities, as articulated by Media News Source.
