Anthony Hopkins models SKIMS face shapewear, evoking his iconic Hannibal Lecter character.

In a striking blend of nostalgia and contemporary beauty trends, Anthony Hopkins recently brought his infamous character, Hannibal Lecter, back to life in a promotional video for Kim Kardashian’s SKIMS. This unexpected collaboration has captured the attention of social media users, generating widespread interest in Kardashian’s latest product offering.

The viral Instagram video features Hopkins, known for his iconic role in the 1991 film “Silence of the Lambs,” playfully showcasing the new SKIMS Seamless Sculpt Face Wrap. This product has sparked comparisons to the face mask worn by Lecter, essential to his notorious character, who was depicted in the film as a cannibalistic psychiatrist. donned in a similar mask to prevent harm to others. Hopkins, now 87 years old, humorously revived the character’s eerie voice, stating his appreciation for the product while hinting at his character’s dark tendencies with a touch of macabre humor.

Kardashian quickly responded to the video on her Instagram stories, expressing her delight and amusement with the statement, “I’M SCREAMING!!!!!” The lighthearted exchange between the two celebrities reflects their influence in the realms of both entertainment and fashion.

Following its unveiling on August 1, 2025, the Seamless Sculpt Face Wrap has quickly garnered popularity, selling out on SKIMS’ website shortly after its release. The innovative wrap is said to provide “targeted compression for shaping and sculpting” the face, boasting features such as soft sculpting fabric and collagen yarns for enhanced comfort. Velcro closures ensure a secure fit, making it versatile for everyday wear or as a nighttime beauty accessory.

Kardashian’s SKIMS has built a reputation for combining style with wellness, and the Seamless Sculpt Face Wrap is positioned as an essential item in one’s nightly skincare regimen. It reflects a growing trend among consumers who seek practical yet trendy solutions for beauty enhancement.

As the beauty and fashion industries continue to evolve, collaborations like this highlight how even unlikely partnerships can resonate with audiences and drive product demand. This melding of high-profile celebrities and innovative products signifies a strategic approach to capturing consumer attention and enhancing brand visibility in an increasingly competitive market.