McDonald’s Monopoly Game Set to Return in October
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McDonald’s Monopoly Game Set to Return in October

McDonald’s has announced the much-anticipated return of its popular Monopoly contest across U.S. restaurants beginning next month. The initiative, celebrated by customers for decades, aims to engage patrons through both traditional and digital means. The game will feature physical peel-off stickers which must be scanned into the McDonald’s mobile app, alongside digital game pieces that are collected within the application.

The contest is set to run from October 6 to November 2, 2025, with game pieces remaining valid until November 23 of the same year. Stickers will be available on a select range of 30 menu items, including crowd favorites like the Quarter Pounder with Cheese, Chicken McNuggets, McMuffin sandwiches, and large drinks. This year, the contest promises an array of enticing prizes, including free food, digital gift cards, one million American Airlines miles, a 2026 Jeep Grand Cherokee, a trip to the 2026 FIFA World Cup, and a grand cash prize of million.

According to company officials, participants have approximately a 1 in 5.25 chance of winning food items and a 1 in 107 chance of winning rewards points that can be utilized within the app for additional benefits. Moreover, players can combine property pieces from the game to unlock larger prizes, enhancing the competitive aspect of the contest.

The return of the Monopoly game follows a hiatus since 2015, with McDonald’s first launching the contest in 1987. The game has become a nostalgic memory for many customers, evoking a sense of shared experiences across generations. Alyssa Buetikofer, the Senior Vice President and Chief Marketing and Customer Experience Officer of McDonald’s USA, expressed enthusiasm for the game’s revival. She stated that the contest taps into long-standing customer sentiment, linking past joys with contemporary digital interaction.

Despite its popularity, the Monopoly game has not been without controversy. In the early 2000s, an FBI investigation revealed a significant fraud scheme in which a ring of criminals exploited the game’s mechanics to illegally obtain more than million in prizes. Jerome Jacobson, a security official at the marketing firm managing the contest, was found to have embezzled high-value game pieces, charging exorbitant fees for their distribution.

As McDonald’s aims to reignite interest in this beloved promotion, the combination of nostalgic appeal and modern technology is set to create an engaging experience for both longstanding and new customers alike.

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